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A dialogue between architecture and design
An immersive journey that offers a new perspective of the event and the city hosting it. Inspired by the Torre delle Gabbie, an iconic tower in Mantua and the light at night, capable of making architectural outlines emerge, we created all of the communication of the first edition of Mantova Architetture, an event organized by the Politecnico di Milano. Via the study of semantics, a language was created that could interact with the architecture of the location and create a distinctive identity.
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Overview
The Politecnico di Milano is the biggest science and technology university in Italy. Founded in 1863, it is a university that produces engineers, architects and designers, strongly focussed on the quality and innovation of its teaching and research activity.
Services
Art direction
Brand identity
Printed Matter
Exhibition design
Collaborators
Photographers:
Alessio Poma